A forthcoming report from Counterpoint Research anticipates that shipments of GenAI smartphones will surpass 100 million units in 2024 and 522 million units by 2027, expanding at a CAGR of 83%. GenAI smartphones use Generative AI technology to generate unique content and operate size-optimized AI models.

The primary focus areas for GenAI smartphones include information provisioning, image creation, live translation, and personal assistant programs. As of now, Samsung and Qualcomm are ahead in the GenAI smartphone market, with Samsung predicted to secure almost half of the market share in the oncoming couple of years.

Preliminary data predicts a critical year ahead for Generative AI smartphones, expecting to cross the 100 million unit mark by 2024, as per an impending report from Counterpoint Research titled GenAI Smartphone Shipments and Insights.

The report estimates that by 2027, the shipments of GenAI smartphones will hit 522 million units, growing at a CAGR of 83%.

GenAI smartphones refer to a segment of AI smartphones that employ Generative AI technology to generate original content, rather than merely providing pre-set responses or executing pre-defined tasks. These smartphones will house certain hardware specifications and will operate size-optimized AI models natively.

In the GenAI landscape, OEM roadmaps mark four major areas - information provisioning, image generation, live translation, and personal assistant applications. Essentially, any smartphone that contains a large language model within its memory and uses it for generating original content on user prompts is considered a GenAI smartphone.

As for example, Google Pixel 8 uses a proprietary processor and its inbuilt LLM to summarize content recorded using the voice recorder. A recent feature announcement made this functionality public as part.